Baylor+ Launched on Thursday

WACO, Texas -- Baylor+, the all-new, subscription streaming platform of Baylor Athletics, officially launched Thursday, providing Baylor fans with even more premium video content and original storytelling.

A membership to Baylor+ includes access to brand new videos and podcasts including new, never-before-seen, behind-the-scenes access, off-the-field storytelling featuring your favorite athletes, exclusive interviews, archival footage showcasing iconic moments, news and information plus so much more.

Fans can join Baylor+ on an annual basis for only $7.99 per month or a one-time cost of $79.99 to get two months of access for free!

Over the weeks and months ahead, hours of additional content will continually be added to the platform to provide the most comprehensive coverage serving Baylor fans worldwide - including a video version of the Inside Baylor Sports podcast, film room sessions, in-depth interviews, all-access pieces, the weekly series, The Follow, and so much more.

Content will be consumable wherever Baylor fans want to watch, including web and mobile at BaylorPlus.com. Later this fall, Baylor+ will also be available via mobile apps for Apple and Android and on major TV streaming apps like AppleTV, Amazon FireTV, Roku, and Android.

Baylor+ features a full menu of episodic content featuring all of Baylor Athletics, including:

The Follow: An all-access pass that lets you go behind the scenes with your favorite Baylor teams before, during, and after the games.

My Time: Storytelling content that spotlights the biggest names and personalities in Baylor Athletics both on and off the field.

Baylor Film Room: Baylor+ analysts break down the plays and players that make the difference on the field and court.

Baylor Rewind: Celebrate the greatest games, plays, and moments from the storied history of Baylor sports.

Baylor Films: Documentaries featuring the stories and personalities from Baylor's storied history.

The Baylor Brew: A daily email reader about everything Baylor Athletics, arriving in your inbox every morning just in time for your first cup of coffee.

Fans can also sign up for the Baylor Brew, a daily newsletter keeping Bears fans entertained and informed every weekday morning all year round. Sign up for free by clicking here.

Baylor+ is a partnership between Baylor Athletics and Sport & Story, the industry-leading college athletics content services group who has partnered with premiere college athletics departments to create premium content and subscription platforms, podcast networks as well as daily email newsletters. Industry-leading design and engineering firm WMT Digital led the build for the new platform and user experience.

For information about brand integration and sponsorship opportunities with Baylor+, interested parties may reach out to Luke Holcomb, General Manager of Baylor Sports Properties, at Luke.Holcomb@playfly.com.

About Sport & Story:
Sport & Story is a leading provider of content platforms and content production services, producing award-winning storytelling content that offers unparalleled access to teams, both on and off the field. With a portfolio that includes subscription platforms, podcasts, email newsletters and other content production services for esteemed institutions and collaborations with prominent media outlets, Sport & Story is committed to fueling fan engagement in sports.

- BaylorBears.com -

Baylor+ Launched on Thursday

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