
Baylor Athletics Partners with Teamworks Influencer NIL Program
10/7/2025 3:00:00 PM | General, Communications, Athletic News
Bears to work with Teamworks Influencers to expand NIL oppportunities
WACO, Texas – Baylor Athletics, in partnership with Teamworks Influencer, has launched an exchange program to further NIL opportunities for its student-athletes.
The Baylor NIL Exchange, which can be found here, is a new partnership that will provide a customized, free portal for student-athletes and commercial entities, assisting in locating and fulfilling market-based NIL opportunities. Through this new, streamlined platform, registered businesses and individuals may interact, negotiates and complete NIL transactions with a complete database of Baylor student-athletes.
Businesses can use the platform to create a transaction that directly pays the student-athlete without transaction fees and automates a compliance disclosure. Baylor student-athletes will now have access to the exchange and can be utilized to help them create opportunities such as autograph sessions, personal appearances, camps, clinics and much more. The exchange will also provide education on financial literacy and brand building to help every Baylor student-athlete maximize their NIL potential.
"Baylor Athletics has built a forward-thinking NIL program that prioritizes education, compliance, and brand-building," Teamworks Senior Account Executive Sean Kelly said. " We're proud to power the Baylor NIL Exchange and help student-athletes unlock new NIL opportunities with the support of their local community and beyond."
About Teamworks Influencer
Teamworks Influencer, available on Teamworks' Operating System for Sports™, is the leading athlete brand-building and NIL business management app for over 270 elite collegiate and professional sports organizations. The Influencer athlete app educates student-athletes, coaches, and staff for the NIL era in a safe and compliant environment, all powered by best-in-class content delivery for student-athletes to access and share content to their social media channels. The Influencer platform also includes the impactful Influencer Exchange. Schools can direct businesses, collectives, and fans seeking to find, communicate with, pay, and report NIL transactions with student-athletes in this school-customized NIL exchange. The Influencer Local Exchange maximizes the student-athlete wallet share while streamlining compliance and tax reporting responsibilities. To learn more about the Influencer Exchange, please visit teamworks.com/influencer
The Baylor NIL Exchange, which can be found here, is a new partnership that will provide a customized, free portal for student-athletes and commercial entities, assisting in locating and fulfilling market-based NIL opportunities. Through this new, streamlined platform, registered businesses and individuals may interact, negotiates and complete NIL transactions with a complete database of Baylor student-athletes.
Businesses can use the platform to create a transaction that directly pays the student-athlete without transaction fees and automates a compliance disclosure. Baylor student-athletes will now have access to the exchange and can be utilized to help them create opportunities such as autograph sessions, personal appearances, camps, clinics and much more. The exchange will also provide education on financial literacy and brand building to help every Baylor student-athlete maximize their NIL potential.
"Baylor Athletics has built a forward-thinking NIL program that prioritizes education, compliance, and brand-building," Teamworks Senior Account Executive Sean Kelly said. " We're proud to power the Baylor NIL Exchange and help student-athletes unlock new NIL opportunities with the support of their local community and beyond."
About Teamworks Influencer
Teamworks Influencer, available on Teamworks' Operating System for Sports™, is the leading athlete brand-building and NIL business management app for over 270 elite collegiate and professional sports organizations. The Influencer athlete app educates student-athletes, coaches, and staff for the NIL era in a safe and compliant environment, all powered by best-in-class content delivery for student-athletes to access and share content to their social media channels. The Influencer platform also includes the impactful Influencer Exchange. Schools can direct businesses, collectives, and fans seeking to find, communicate with, pay, and report NIL transactions with student-athletes in this school-customized NIL exchange. The Influencer Local Exchange maximizes the student-athlete wallet share while streamlining compliance and tax reporting responsibilities. To learn more about the Influencer Exchange, please visit teamworks.com/influencer
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