The 2025 campaign marks the 12th season at McLane Stadium, Baylor's state-of-the-art home on the banks of the Brazos River. BU provided the exclamation point on the debut season by winning a second-straight Big 12 title over Kansas State, 38-27. The Bears spent the previous 64 seasons at Floyd Casey Stadium, closing "The Case" out in style with a 30-10 victory over Texas that clinched Baylor's first-ever Big 12 Football Championship.
The Baylor Athletics Ticket Office is located at the Ferrell Center. Office hours are Monday-Friday from 8:30 a.m. – 5 p.m. For ticket information, call
254-710-1000. The McLane Stadium Ticket Center is located on the east side of McLane Stadium - to the right of Gate C. It will open 3 hours prior to kickoff on game day.
All tickets for the 2025 Football season will be electronically delivered to a mobile device.
WILL CALL/PASS LIST LOCATIONS
Baylor Players, Trainers, Managers, Cheerleaders Pass List: Located to the left of Gate D
Baylor Recruit Pass List: Located to the right of Gate B
General Public: Located at the McLane Stadium Ticket Center
Texas High School Coaches: Located at the McLane Stadium Ticket Center
Visiting Team Pass List: Located to the left of Gate B
TICKET RESOLUTION
Ticket Resolution is located at the McLane Stadium Ticket Center. For lost or misplaced tickets, Baylor Athletics may re-issue ticket(s) to the original ticket purchaser on record, with photo identification.
BERM SEATING
Berm seating is located on the grassy area in front of the videoboard. The berm has its own entrance/exit, concessions and restroom facilities. Fans with berm tickets will not have access to the rest of McLane Stadium, and fans with reserved tickets will not have access into the berm seating area.
MOBILE TICKETING INFO
All Tickets for the 2025 Football season will be electronically delivered to a mobile device.
**Local Construction Update: Expect reduced lanes and closures throughout the Waco area. Please plan extra time to get to the stadium in time for pre-game activities.**
For the most up-to-date information, please visit My35WacoSouth.com.
FULL DIRECTIONS AND PARKING INFO
RV PARKING
RV season passes are on sale now through the Baylor Athletics Ticket Office. There are two lots: one located by Clyde Hart Track & Field Stadium exclusive to season pass holders and one located by the Ferrell Center. Single game passes are very limited and available first-come, first-served and located in the Ferrell Center lot. Inquiries and requests can be directed to the Baylor Athletics Ticket Office at 254-710-1000.
REVELxp returns as Baylor's official tailgating partner, offering premium, hassle-free tailgating experiences for fans. Season and single-game tailgating packages are now available for purchase.
For more information call RREVELxp at 254-870-0950 or visit Baylor's REVELxp site here.
Reserved boat slips are located in the Baylor Basin. These 18 slips require a Baylor Bear Foundation donation and are sold out for the 2025 season. Based on availability, boats may dock along the flood wall in the Baylor Basin at no charge.
If you plan to sailgate on the Brazos River on game day, please take the time to familiarize yourself with the following document from Texas Parks & Wildlife, as they will have a presence on the water and be enforcing these laws:
REQUIRED SAFETY EQUIPMENT
- Personal flotation devices
- Sound producing devices
- Lights
- Fire Extinguisher
Boating Safety Tips (1 page)
RULES OF THE RIVER
• “Slow, No Wake” zone between the Waco Drive Bridge and 200 yards from the low water dam
• Power water sports (ie. wakeboarding, water skiing, jetskis) are allowed upstream on the Brazos River, starting at Martin Luther King, Jr. Blvd. Bridge.
• It is prohibited to create a wake or wash that is hazardous to other watercraft or person while on Lake Brazos.
• It is prohibited to operate watercraft at a rate of speed, which is greater that what is “reasonable and prudent” in order to operate safely for given conditions.
McLane Seating Map
Stadium Access Map
Fan Amenities: 100 Level
Fan Amenities: 200 Level
BERM SEATING
Berm seating is located on the grassy area in front of the video board. The berm has its own entrance/exit, concessions and restroom facilities. Fans with berm tickets will not have access to the rest of McLane Stadium, and fans with reserved tickets will not have access into the Berm seating area.
GATES / ENTRANCES
Gate A: Located on the southwest corner of McLane Stadium (access via south plaza entrance)
Gate B: Located on the north end of McLane Stadium
Gate C: Located on the east side of McLane Stadium
Gate D: Located on the southeast corner of McLane Stadium (access via south plaza entrance)
Club Entrance: Located on the west side of McLane Stadium
Suite/Loge Entrance: Located on the west side of McLane Stadium
Founders' Suite Entrance: Located on the west side of McLane Stadium
President's Suite Entrance: Located on the southwest side of McLane Stadium
Media Entrance: Located on the northwest side of McLane Stadium
Grass Berm/Baylor Line Entrance: Located on the South end of McLane Stadium (access via south plaza entrance)
Baylor Players, Trainers, Managers, Cheerleaders Pass List Entrance: Located on the southeast corner of the stadium
Baylor Recruit Pass List Entrance: Located on the north end of McLane Stadium
Visiting Team Pass List Entrance: Located on the north end of McLane Stadium
Recruit Pass List Entrance: Will open 2 hours prior to kickoff
Suite, Loge & Club Entrances: Will open 1 hour & 45 minutes prior to kickoff
All other gates entrances: Will open 1 hour & 30 minutes prior to kickoff.
All gates/entrances into McLane Stadium are ADA accessible except Gate A.
ELEVATORS
Public elevators are available at McLane Stadium near Gates B & C.
ESCALATORS
McLane Stadium has 2 escalators that run from the Club/Loge Lobby to the Club Seating area.
STAIRS & RAMPS
There are seven sets of stairs located throughout McLane Stadium to provide access between the 100 Level concourse and the 200 Level concourse. These are located behind sections 100, 104, 110, 115, 119, 126 & 131.
Code compliant ramps are available on the east side of McLane Stadium. The ramp to the 100 Level concourse starts at Gate D and travels up to the concourse where you may enter behind Section 124. If your seats are on the 200 Level concourse, the ramp will continue up on the east side of McLane Stadium where you will enter onto the concourse behind Section 220.
WHEELCHAIR & COMPANION SEATING
McLane Stadium provides wheelchair and companion seating with enhanced sight lines on every level. Fans purchasing/exchanging a ticket for an accessible seat may purchase/exchange up to three additional seats for their companions.
TICKET EXCHANGE
Should a season ticket holder require accessible seating for a particular game, accommodations may be made prior to that game subject to availability at the Baylor Athletics Ticket Office located at the Ferrell Center. The ticket holder of record must contact the Baylor Athletics Ticket Office to arrange for relocation into wheelchair and companion seating. For more information, please contact the Baylor Athletics Ticket Office at 254-710-1000 or by email at Athletic_TicketOffice@baylor.edu
DAY OF GAME RELOCATION
Patrons who acquire tickets to a game via secondary markets, but who need to be relocated to a designated wheelchair/companion seating area, are required to exchange tickets day of game at Guest Services - located behind Sections 114 & 214. Please be advised that such exchanges and relocations are subject to wheelchair/companion seat availability and are accommodated on a first-come, first-served basis.
AEDs
Automated external defibrillators (AEDs) will be located on the 100 Level concourse & the 200 Level concourse behind sections 103, 114, 125, 211 & 228.
ASSISTIVE LISTENING DEVICES
Assistive listening devices are available to hearing impaired fans. These devices are available at Guest Services located near sections 114 and 214. A government issued photo ID is required in order to check out the device.
Baylor Athletics and McLane Stadium are excited to partner with Sodexo as the concessions vendor. Sodexo offers stadium fare as well as favorites from local partners:
Sic 'Em Snacks – sections 119 and 213:
- Popcorn, candy, peanuts, pickles, water, Gatorade, chips
Bear Zone:
- Sections 102, 120, 211, 221B, 229 and berm offerings: Hot dogs, Conecuh Sausage, nachos, popcorn, pretzels, candy, chips, peanuts, water, soda (including souvenir cup option), Gatorade, cheese cup
- Sections 109A, 113, 126, 217, 222, and 224 offerings: Conecuh Sausage wraps, hot dogs, nachos, popcorn, pretzels, pickles, candy, chips, peanuts, water, soda (including souvenir cup option), Gatorade, cheese cup
Sic 'Em Nachos – sections 104 and 218:
- Brisket nachos, water, Gatorade
Andy's Frozen Custard – section TBA:
Pardon My Cheesesteak:
- Section 108 (port) offerings: Philly cheesesteak, chips, water, Gatorade
- Section 213: Philly cheesesteak, chipotle, buffalo chicken, loaded fries, regular fries, water, soda and Gatorade
Hull Concessions – sections 102, 112, 120, 125, 129, 212, 219 and 225B (port):
- Corn dogs, funnel cakes, hot dogs, chicken basket, Lemon & Strawberry Chills, waffle fries, lemonade, tea, water, soda, Gatorade
Sonic Drive-In – section 118:
- Smash burgers, footlong chili cheese coneys, popcorn chicken, tator tots, mozzarella sticks, water, soda, Gatorade
Stadium Pie's – sections 216B and 226B:
- Cheese pizza, pepperoni pizza, water, soda, Gatorade
Rudy's BBQ – sections 109B and 210:
- Chop beef sandwiches, pulled pork sandwiches, cheddar jalapeño sausage, chips, water, soda, Gatorade
Bush's Chicken – section 118:
- Chicken sandwich, buffalo fries, regular fries, brownies, sweet tea, water, soda, Gatorade
Dippin' Dots – sections 102, 110, 119, 212 and 219:
- Small and large sizes, roasted pecans, roasted almonds, water
Bear Bites – section 111:
- Chicken sandwiches, cheeseburgers, fries, peanuts, water, soda, Gatorade and cowboy baskets
Pop's Lemonade – sections 102, 123, 130 and 220:
- Regular lemonade, strawberry lemonade, lemonade piña colada, sweet tea
Ben's Pretzels – sections 115 and 213:
- Salted jumbo soft pretzels, cinnamon sugar jumbo soft pretzels, various dipping sauces, lemonade, strawberry lemonade
SOUVENIR CUPS AND EXCLUSIVE YETIS
Each game features a brand-new souvenir cup and can be purchased at any Bear Zone concession stand.
BU YETIs with an exclusive design can also be purchased at concessions stands at Bear Zone concession stands 102, 115, 119, 125, 131, 137, 219, 231, 235, 237, 239 and 248 while supplies last.
All vendor offerings and locations are subject to change from game to game at the discretion of Sodexo.
CHAIRBACKS
Through IMG College Seating, fans can reserve a Baylor Bear Chair prior to the season and have it installed for the entire year for $50. IMG College Seating will have locations throughout McLane Stadium behind sections 100, 124 & 215a for customer service & single-game rentals. For information on the Baylor Bear Chairs, go online at BuBearChairs.com or call
1-844-359-2293.
CLOSED CAPTIONING
Closed captioning for football games at McLane Stadium is available on the ribbon board above sections 130 and 114.
FIRST AID
For the safety of fans in McLane Stadium, first aid stations are located on the concourse near sections 102, 125, 210 & 228. If you need assistance or you are with someone who does, contact the nearest event staff team member, aid station or law enforcement officer.
GUEST SERVICES
Guest Services locations are on the concourse near Sections 114 & 214.
NEW FOR 2025: Baylor Athletics is implementing the Reconnect Program! A parent/guardian can register a child or family member at guest services near section 114 and will be provided a wristband with their information for the child/family member to wear on their wrist. Information would include name of guardian, seat location and contact number. If the child/individual is lost and found but doesn’t remember their parent/guardian's phone number or seats, they can be safely returned.
LOST AND FOUND
All fans looking to claim or report lost items should visit Guest Services on the concourse near Section 114. Fans inquiring about a lost item during non-game hours should email:
CustomerService@McLaneStadium.com.
MERCHANDISE
The Shops at McLane Stadium includes five unique locations throughout McLane Stadium:
Bruiser’s Locker Room: Located on the service level adjacent to Gate C – this shop is also accessible from outside the stadium from 9 a.m. (for a 6:30 p.m. kickoff) until gates open.
1845: Located on the 100 Level concourse behind section 106
BU Sideline Shop: Located on the 100 Level concourse behind section 123
T-Shirt Express: Located on the 200 Level concourse behind section 211
Goal Line Shop: Located on the 200 Level concourse behind section 220
TAKING CARA BABIES – BABY BEAR LOUNGES
The Baby Bear Lounges are newly renovated private spaces where mothers can nurse or pump, and parents can spend some quiet time with their little ones. These air-conditioned rooms are located on the main concourse behind Section 114 – next to Guest Services – and is equipped with comfortable seating, electrical outlets & a changing table. There are also Baby Bear Lounges located on the 4
th and 5
th floor suite levels of McLane Stadium.
PROGRAMS
Programs will be available digitally for the 2025 season. Baylor Athletics' social media accounts will post the game program digital link on gameday.
RESTROOMS
Restrooms are available near the following sections:
100 Level Concourse
• Women’s: 102, 107, 112, 113, 117, 118, 120, 121, 127, 129, 130
• Men’s: 101, 111, 112, 116, 117, 119, 120, 130
• Family Restroom: 103, 114, 116, 127
• Family Lounge: 110, 120
200 Level Concourse
• Women’s: 201, 211, 213, 214, 217, 219, 221, 224, 228, 230
• Men’s: 202, 211, 213, 216, 218, 223, 226, 228
• Family Restroom: 202, 212, 219
• Family Lounge: 210, 221
TEXT ASSIST
Baylor Athletics provides a simple text message code that will permit fans to send questions, concerns or requests via their mobile phones to McLane Stadium officials. For stadium assistance or to report an issue, text the word MCLANE, followed by your message and location to
254-275-1010. Standard text messaging rates apply.
WATER FOUNTAINS
Water fountains are available near the following sections:
100 Concourse: 101, 104, 107, 108, 112, 114, 117, 119, 120, 125, 128, 130
200 Level Concourse: 202, 210, 213, 214, 216, 218, 219, 221, 226, 228
WIFI
Free Wireless Internet Service is available within McLane Stadium using a smartphone, tablet or laptop computer. Fans may connect by selecting the “MCLANE-WIFI” WiFi network on their mobile device and following the instructions on your web browser.
If you need assistance, please see the WiFi coaches available near guest services areas at McLane Stadium.

ANIMALS
Policy: Service animals are welcome in McLane Stadium. All other animals will not be allowed to enter.
Reason: A service animal is trained to perform tasks for an individual with a disability.
ANNOUNCEMENTS
Policy: Public address announcements are restricted to emergency situations only.
Reason: Many in-stadium announcements are requested, but only emergency situations can be addressed through PA announcements in McLane Stadium. To properly address these situations, Baylor Public Safety is responsible for determining the level of importance of any requested emergency announcement.
ARTIFICIAL NOISEMAKERS
Policy: Big 12 Conference rules do not permit artificial noisemakers to be brought into or used in McLane Stadium.
Reason: The Big 12 implemented this rule in order to prevent the distraction of the participants and officials in the game.
BAGS & BACKPACKS
Policy: Must be clear plastic vinyl or PVC and do not exceed 12”x 12”x 6” or a small clutch bag no larger than 4.5”x 6.5”x 3”. Prohibited bags include, but are not limited to: backpacks, briefcases, camera bags, cinch bags, computer bags, coolers, diaper bags, duffle bag, fanny packs, luggage, any other bag deemed to not meet the clear bag policy.
Reason: National and local security officials have designated backpacks and other bags as security risks. This policy is consistent with major sporting leagues nationwide. Unattended bags create a security threat. Bags may not be left at the gates and will be confiscated, removed and discarded immediately. Clear bag = effective and efficient screening.
BANNERS & POLES
Policy: Banners may not be hung and poles may not be brought into McLane Stadium unless approved by Baylor Athletics.
Reason: Banners or poles in McLane Stadium can be a nuisance to other fans by obstructing their view of the game, and can create safety concerns for those in the area.
CAMERAS, TRIPODS & MONOPODS:
Policy: Cameras with lenses 4” or smaller are permitted in McLane Stadium. Tripods, monopods & selfie sticks are not allowed into McLane Stadium.
Reason: Large lens cameras, tripods, monopods & selfie sticks interfere with the game and others’ enjoyment of the game.
CHAIRBACK SEATS AND SEAT CUSHIONS (PORTABLE):
Policy: Portable chairbacks and seat cushions will not be allowed in McLane Stadium, however, fans may rent chairs from IMG College Seating for the season at www.BUBearChairs.com or on game day at locations throughout the stadium.
Reason: Wide chairback seats overlap into the seat of the fan next to you & many encroach into the legroom of the fan behind you. The guest relations staff at Floyd Casey Stadium frequently was contacted with this complaint. The chairbacks and cushions available from IMG College Seating are customized for the benches at McLane Stadium.
DRONES:
Policy: Drones and other Unmanned Aircraft Systems (UAS) may not be flown or operated from or over Baylor property.
Reason: Drones and UAS may cause a safety hazard and violate the temporary flight restriction that covers McLane Stadium.
FIELD ACCESS:
Policy: Access to the field shall be limited to participating student-athletes, coaches, officials, support personnel and properly credentialed individuals at all times.
Reason: For the safety of participants and spectators alike, at no time before, during or after a contest shall spectators be permitted onto the field.
PROHIBITED ITEMS & BEHAVIOR
In conjunction with the Big 12 Conference and for the safety of our guests & employees, the following are prohibited:
• Animals*
• Artificial noisemakers
• Bags not meeting clear bag policy
• Banners & Signs
• Camera Lenses larger than 4”
• Fireworks
• Outside Food & Beverage
• Portable chairbacks or cushions
• Scooters, Strollers, Bicycles, Roller skates & Skateboards
• Throwing Objects
• Tobacco
• Tripods or Monopods
• Umbrellas
• Video cameras
• Weapons or Firearms
• Other items as deemed inappropriate by Event Management
*Exceptions will be made for those with service animals
RE-ENTRY TO MCLANE STADIUM
Policy: McLane Stadium will have a no re-entry policy effective with the 2021 football season. While exceptions will be made for medical emergency situations.
Reason: Safety. To ensure a safe and more secure environment for everyone at McLane Stadium, re-entry will not be allowed once you have left the stadium. Keeping our fans, coaches, student-athletes and officials safe and secure on gameday is of the highest priority.
SMOKING & TOBACCO
Policy: Smoking (both traditional & non-traditional) and any form of tobacco will not be permitted at McLane Stadium.
Reason: Baylor University is a tobacco–free, smoke–free campus. For more information, please visit: http://www.baylor.edu/tobaccofree.
TICKETS
Policy: All persons (ages 2 & up) must present a ticket for admission to McLane Stadium.
Reason: This policy is for the convenience and safety of all ticket holders. Even the smallest of Baylor fans sitting on their parents’ lap can be an inconvenience to the fan sitting in the next seat and a safety risk for the child.
UMBRELLAS
Policy: Umbrellas are not allowed in McLane Stadium. Umbrellas left at the gate/entrance will be confiscated and discarded during security sweeps.
Reason: Umbrellas are a sight obstruction for other fans, and can be a safety hazard. Fans should bring appropriate rain gear in case of inclement weather.
VIDEO CAMERAS
Policy: Video cameras are not permitted in McLane Stadium.
Reason: Baylor Athletics is obligated to protect the television and digital rights granted by the Big 12 Conference to television networks and other media. By prohibiting video cameras except for use by credentialed working media, Baylor Athletics can best manage that obligation.
WATER BOTTLES
Policy: Fans may bring a clear, empty water bottle into McLane Stadium to fill at water fountains located around the 100 & 200 level concourses. Limit one per person & bottles may not exceed 1L in size. Glass containers and backpack-style hydration systems are not allowed.
Reason: It’s hot in Texas! Baylor Athletics wants all fans coming to McLane Stadium to drink plenty of water & stay hydrated on gameday.
PRE-GAME ACTIVITIES
For a full list of this season's pre-game activities, click HERE.
THAT GOOD OLD BAYLOR LINE
That Good old Baylor Line
That Good old Baylor Line
We'll march forever down the years
As long as stars shall shine
We'll fling our Green and Gold afar
To light the ways of time
And guide us as we onward go
That good old Baylor Line.
OLD FIGHT
Bear down you Bears of Old Baylor U We're all for you!
GO BEARS!
We're gonna show dear old Baylor spirit through and through!
GO BEARS!
Come on and fight them with all your might you bruins bold
And win all our victories for the Green and Gold!
B! A! Y! L! O! R! BAYLOR! BEARS! FIGHT!
Come on and fight them with all your might bruins bold
And win all our victories for the Green and Gold!
B-A-Y-L-O-R BAYLOR BEARS FIGHT!
Parking:
All Bear Foundation reserved parking lots for game days have been allocated. There are four lots found directly on the stadium grounds (Lot 1, Lot 2, Lot 3 and Lot 4). The 1 and 2 Lots are assigned reserved spaces and the 3 and 4 Lots are non-reserved first-come, first-served parking. Bear Foundation parking is also found at the Ferrell Center, Dutton Parking Garage and Umphrey Law School. To prevent any lot from being oversold, lost parking passes will not be replaced. For the most current information on direction and parking guidelines, please visit BAYLORBEARS.COM/PARKING.
Premium Areas:
McLane Stadium features five premium areas: Founders Suites, Premium Suites, Loge Boxes, Bear Heights Club Seating and Terrace Boxes. Access to these areas is limited to ticket holders only. Ticket possession will grant access to these respective areas and the applicable amenities they carry. Entrance into these areas does not require a Baylor Club (ClubCorp) membership on game days and members of the Baylor Club who do not hold tickets to one of these areas will not have access to these premium areas on game days.
A Bear Foundation representative will be located at a courtesy table inside the Suite/Loge entrance to assist with game day needs for Suite, Loge and Club seat holders.
PREMIUM AREA FOOD SERVICE:
Baylor Club Food Service:
The Baylor Club delivers the ultimate game day experience for Baylor fans, combining comfort, style and unmatched hospitality. With a club seat ticket, you’ll enjoy exclusive access to the Baylor Club’s indoor lounge on game days, complete with an all-inclusive premium buffet and a wide selection of non-alcoholic beverages.
Loge Box Food Service:
Each game will include the choice of four menus to be offered to the loge box owner in advance of game day and dropped off at the box before the loge box owners’ arrival. The refrigerators in each loge will be stocked with a variety of sodas and waters, and roaming servers will be available. Baylor Club's private events team will work directly with the loge box holder to accommodate additional needs.
Premium Suite Food Service:
Each game, Baylor University suite holders and their guests will enjoy a variety of delicious seasonal menu items on our Chef’s Table, located in the Suite Lounge. A family-style dessert bar will also be available in the Suite Lounge during halftime for a sweet moment during the game. In addition to the offerings in the Suite Lounge, suite holders are able to customize their game day experience with their purchase of a la carte items from the Baylor Club’s game day menus, creating a personalized culinary experience that is delivered in-suite.
Founders' Food Service:
McLane Stadium Founders Suite owners are able to customize their game menu from a vast array of culinary offerings, including seafood, salads, platters and more. A chef attendant will be on call to answer questions and discuss the dishes. Founders Suite owners and their guests will also enjoy a delicious dessert bar in the Founders Lounge at halftime.
Prior to the 2024 season, an eight-figure project was announced to enhance elements of McLane Stadium, including the installation of upgraded and additional video boards, the construction of new production control rooms, and the addition of a premium hospitality structure ahead of the Baylor football season.
The LED ribbon board displays and the main video board display, which were original to McLane Stadium since its construction in 2014, were upgraded to enhance both functionality and the visual elements of the fan experience.
A high-quality video display was added to the back of the main video board structure to add revenue opportunities and enhance the South Plaza experience on game days. The video board, the largest backside video board in the country, measures 38 feet high by 80 feet wide featuring the same high resolution as the main video display, facing the South Plaza.
An auxiliary video board was added to the north end of the stadium, measuring 10 feet high by 49 feet wide.
The south end zone of McLane became even more of a focal point during games, as a premium hospitality clubhouse - the Brazos Suites presented by Magnolia - were added beneath the video board on the Dimmitt Garrison Family Berm, providing a one-of-a-kind experience along with a Berm-view of the action. The space includes three climate-controlled, field-view suites with each accomodating 50 guests. The primary function of this temporary structure is geared toward corporate hospitality, with Baylor Athletics' multimedia rights partner, Playfly Sports Properties, paving the way. The general admission seating in the Berm remains unchanged as the suites are a raised structure placed at the back of the Berm area.
The McLane Stadium production control rooms allow Baylor Athletics Creative staff, led by the BaylorVision crew, the ability to produce broadcasts for many Baylor Athletics events from one centralized location in the east side of the stadium, and available for use by various network television partners to produce their broadcasts. The production control rooms feature two broadcast control rooms and two video board control rooms. The facility will feature isolated suites for audio, replay, video shading and engineering. The latest technologies have been rolled into this new state-of-the-art facility. The fan experience was further enhanced by the addition of new cameras, lenses, and super slow-mo capabilities. Space was also set aside for the future build-out of a studio for creative services and live production.