Bryan Ersoy serves Baylor Athletics as a Director of Playfly Max for Baylor Sports Properties.
He came to Waco in November 2024 in this role.
Prior to Baylor, Ersoy worked for 6 years at a sports marketing agency owned by Packers All-Time Leading Receiver Donald Driver. At the agency, Ersoy started their NIL department from scratch in 2021, which consisted of recruiting all the athletes on their roster, creating a stranglehold on representing the top NIL talent in Wisconsin and securing deals for them with several high end local, regional and national brands.
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Ersoy was raised in Pewaukee, Wisconsin and graduated from the University of Wisconsin in 2019, while majoring in Political Science and Communications.
